Extech’s Andrew Hookway unveils the leader of its Innovation Project.
After a series of strenuous interviews Extech selected Joe Morecroft to lead its innovation project which is part of the Knowledge Transfer Partnership with the University of Brighton. Joe headed up the marketing team at a multi-award winning neuroscience technology firm, where he transformed their digital strategy to significantly grow the firm’s international client base. Previous to that, he spent two successful years in London at one of the major national B2B publishing leaders.
In his spare time, Joe goes into his third year studying to obtain a Strategic Diploma in Management and Leadership and a Master’s degree in Business Administration (MBA) at the University of Brighton, building on his undergraduate degree in business management from the University of Portsmouth.
The MD of Extech, Andrew Hookway, said “I am delighted to welcome Joe into our business and given his excellent track record I am looking forward to working with him to take Extech to the next level in the Digital Transformation marketplace”.
If you would like to learn more about how Extech can help you with your Digital Transformation, as a recent survey reveals businesses who fully embrace the technology are doubling sales, then please contact Andrew on 01444443200 or email Ahookway@extech.co.uk